Designing and producing high-quality instructional videos is a key step in transforming educational content into effective Massive Open Online Courses (MOOCs). This seminar explores the essential stages of this process — from instructional design and storytelling to video production and post-editing. Participants will learn best practices for creating engaging, pedagogically sound video materials that enhance learner experience and promote active learning. Practical examples and production tips will illustrate how thoughtful design decisions can turn educational ideas into impactful online learning resources for learning mathematics.